NextGen Funding

General Research Takeaways - Millenial Grantmaking Approach:

  • more likely to approach their giving from the standpoint of problems to be solved rather than institutions to be supported
  • want to be engaged with grantees
  • are eager to make substantive contributions to their families’ foundations
  • enjoy collaborating with and learning from their peers and recognize the value of leveraging their giving with other funders

"I might come at a problem differently. Where he’s got a list of actual nonprofits, I may have a list of problems that I’m interested in and then try to research. What is the best way to attack that problem? Who are the best nonprofits out there? It may not even be a nonprofit, it may be a for-profit company.” - Millenial grantmaker

Takeaways are critical, bite-sized resources either excerpted from our guides or written by GrantCraft using the guide's research data or themes post-publication. Attribution is given if the takeaway is a quotation.

This takeaway was derived from Next Gen Donors.